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Supermarkets move products around to confuse shoppers, the entry stage is another marketing tactic. Consumer psychologist Dr. Paul Harrison (cited in Browne, 2010) says that supermarkets are constantly using different methodologies of offering. One method is executing usual overhauls substituting the locations of products all around to get rid of habitual shopping, along with crack your individual budget. click here. Harrison also contends that individuals who are shopping in a kitchen counter clockwise direction are likely to use more money than people shopping in a clockwise direction. Consumer psychologists (cited in Browne, 2010) reported that most people write with their right hand, thus it is a biological trait that experts the tendency of veering to the right when shopping, it is understood that supermarkets capitalize in this particular fact. Found on the capturing right-palm side are usually appealing products that a shopper may impulsively find e.g. an umbrella when the weather conditions is flat. posizione