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Social Bookmarking - For me, rule 1 on social bookmarking marketing is to stay active. Owning an online presence on social media alone is not nearly enough. You have to give the users something, not just be happy with appearing on social bookmarking sites once in a while. That's work you just do for yourself, not in a useful way, but so that you can say: my company is there.

But it's not just about being there, it comes down to getting something from it. This can only be done by staying active consistently, by producing, posting, sharing and tweeting informative content, interesting images, and relevant videos.

Social Bookmarking - And don't keep it at that. Also complement this activity by answering comments, sharing content on bookmarking sites, commenting on other relevant posts and pages, with all the "Like" feature on Facebook, and retweeting. By putting in a few minutes every day, and without making an excessive amount an effort, you will be able to find out very positive results for the site.

And not that: by sharing your knowledge about other users, you will also probably learn plenty of useful information. In years past, businesses would have killed to find the kind of free feedback you can get with the Internet.

Social Bookmarking - So, getting specifically into social bookmark submitting marketing, you'll be wanting to share interesting posts from other websites, not only yours, and commenting on other's activity plus playing communities which target your niche market. Try to present yourself less somebody trying to make money, but as a professional willing to offer good advice and ready to hear feedback from both experienced and inexperienced users. Both can provide you with valuable insight to several things, from the layout or colors of your pages to things more linked to your business. Keep your eyes and ears open and the time you spend on bookmarking sites will be an investment. So although you may start out with few resources, the information you can gather from the users can set you before your competitors.

Social Bookmarking marketing, like any kind of Internet marketing, is all about the community, at least in my experience. If you depend on high volumes of traffic exclusively as opposed to having a loyal group of regular visitors, your revenue will dry out under any type of SEO related pressure. Lots of companies went down within a few weeks when Google last changed its algorithm. You can defend your business against algorithm changes by continuing to keep a good base of followers who will go to you no matter what your position in Google is.

Social Bookmarking - Social bookmark submitting can be one of the best ways to accomplish this, not only by engaging other users but by staying updated about the latest news within your business niche.